My mom does not like the gifts I get her. She says I get stuff that just clutters her house. Not wanting to be a poor gift giver, I asked my mom what she actually wanted. She said she loves flowers. Great.
I have a local florist who delivers. For a while I have been calling them up, and having them send my mom flowers for her birthday and mother's day and Christmas.
This works out for all involved. My mom gets what she wants. I don't have to do much. And the florist makes some decent cash. Everything was going well until their last delivery.
My mom called me up last Christmas and said the florist delivered some dead flowers to her house. She called the florist up to complain. They sent a replacement set the next day.
However the damage had already been done. I was pissed off that I was paying $50 or $60 for some dead flowers. At that moment I decided to stop using this florist. They had to deliver top quality flowers for the high price they were charging. One screw up cost them me as a customer. That's a lot of lost revenue. I was paying upwards of $150 a year for a few flower deliveries. It is a tough business.
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